Art of the Title

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We’re Here To Help (2007)

We’re Here To Help
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Inspired by the true story of a New Zealand businessman battling the Inland Revenue Department, filmmaker Jonothan Cullinane optioned the book and made the film (see his blog "How to Direct a Film").

Art of the Title discusses the opening sequence with Cullinane:

The story covers a five year period and we wanted some sort of transitioning effect to indicate the passage of time. A very clever friend of mine, Anthony Farac, came up with a graphic device that was so good we thought it was wasted as a transition but would work really well as a title sequence. Originally we planned to do the titles with type over picture because we had little money - the film's budget was just over 2 million (NZ$). Ant came up with a way to do the sequence that established the topic and the tone of the film very clearly for the princely sum of $7000.

  • Credits

Title Design: Anthony Farac, Firehorse Films

Title sequence

  • Title Designer

    Anthony Farac
  • Category

    Film
  • Styles

    2D, animation, graphic, main title, situational type
We’re Here To Help
  • Film Director

    Jonothan Cullinane
  • Release Date

    November 8, 2007
  • Aspect Ratio

    1.85:1
  • Studio

    South Pacific Pictures
  • Country

    New Zealand
  • Language

    English
  • Reviews

    Reviews on Letterboxd
  • IMDb has full details

Article

  • Writer

    Alexander Ulloa
  • Published

    July 3, 2008

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